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n African Journal of Business and Economic Research - Strategic management in small business enterprises (SBEs) : empirical evidence from Nigerian SBEs

Volume 4, Issue 1
  • ISSN : 1750-4554
  • E-ISSN: 1750-4562

Abstract

The purpose of this paper is to investigate the strategic management practices of Nigerian small business enterprises (SBEs), influences on such practices and the associated efficacy. A survey research method was used to collect data from a sample of Nigerian small business enterprises, to investigate the extent of strategic management practices and other cognate issues. Results show that product, competition-focused and organic business functions strategies are the major strategic management practices of Nigerian small business enterprises. Infrastructural, macro-environmental and socio-cultural factors influence the strategic management practices of Nigerian SBEs, while the strategic management practices of Nigerian SBEs show effectiveness in both quantitative and qualitative measures of performance. The research findings provide insights regarding managerial tendencies and governmental policies and interventions that would assist the growth and development of Nigerian SBEs.

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/content/aa_ajber/4/1/EJC10442
2009-01-01
2019-08-25

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