n African Journal of Science, Technology, Innovation and Development - Component dissemination rates of small holder maize business innovation package (MBIP) in Ghana : research paper

Volume 3, Issue 1
  • ISSN : 2042-1338
  • E-ISSN: 2042-1346
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Individual components in a package may be adopted at different rates when promotion agents actively disseminate a package of innovative practices to groups of adopters. Data on adoption rates of 26 practices in a Maize Business Innovation Package (MBIP) are analyzed to reveal how component dissemination rates vary with promotion agent effort years. For these samples of small holder maize farmers and innovations, "using maize inventory as collateral", "lean season inventory sales", and "storing maize in communal warehouse" spread fastest at 14.20%, 14.10% and 14.08% respectively per effort-year. Adoption of "weighing scales" is the slowest moving practice. Adoption rates however did not differ among statistically selected adopter categories in the same sample implying the range and average dissemination rates within the groups may be similar. Determination of critical components of an innovation package before its promotion to beneficiaries will ensure that key components of the package are aligned to critical needs of beneficiaries to enhance dissemination rates.

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