n The Dairy Mail - CRV will lead the way - : advertorial

Volume 15, Issue 11
  • ISSN : 1561-4301


Genetics company, Holland Genetics (HG), has developed phenomenally over the past ten years with the amalgamation of the Flemish AI cooperative, VRV, and Dutch cooperative, CR Delta. The executive board has chosen to implement a monolithic branding strategy. This means that the company name, CRV, will be the leading name through the entire organisation. The name of HG will be replaced by CRV in all instances.

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