1887

n The Dairy Mail - Soos ons dit sien : kleinhandel prysoorloë
As we see it price wars

Volume 18, Issue 3
  • ISSN : 1561-4301

Abstract

Die melkprysoorlog wat tans in die Coles supermarkgroep in Australië woed, het 'n ernstige impak op hulle suiwelbedryf. Die Coles-groep het, om redes waarvan net hulle bewus is, besluit om publisiteit te skep deur die prys van melk in al hul winkels te verlaag. Dit het natuurlik daartoe gelei dat ander supermarkgroepe hierdie aksie moes volg, wat 'n prysoorlog van stapel gestuur het.

The current milk price war taking place in the Coles supermarket group in Australia is having serious consequences for their dairy industry. The Coles group, for reasons that only they will know, decided to obtain publicity by slashing the price of fresh milk in their outlets. Needless to say, this has resulted in other supermarket groups having to counter this move, star ting a price war.

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/content/ac_dm/18/3/EJC12844
2011-03-01
2019-10-22

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