1887

n Acta Academica - Lessons in managing visitors' experience at the Cape Town International Jazz Festival

Volume 43, Issue 4
  • ISSN : 0587-2405

Abstract

This article aims to determine the key success factors that are of importance from the visitor's point of view. The study found that visitors rated the most important factor as value and quality, which included affordable day and weekend passes, effective token service, adequate ablution facilities and personnel who are trained to handle inquiries.


Hierdie artikel is daarop ingestel om die sleutelsuksesfaktore te bepaal wat vanuit die besoeker se perspektief gesien, belangrik geag word. Die studie stel vas dat besoekers waarde en gehalte as die belangrikste faktore beskou het, wat ingesluit het bekostigbare dag- en naweekpasse, effektiewe aandenkingsdiens, voldoende ablusiefasiliteite en personeel wat opgelei is om navrae te hanteer.

Loading full text...

Full text loading...

Loading

Article metrics loading...

/content/academ/43/4/EJC15547
2011-01-01
2019-11-20

This is a required field
Please enter a valid email address
Approval was a Success
Invalid data
An Error Occurred
Approval was partially successful, following selected items could not be processed due to error