n Professional Accountant - Evolution of the professional accountant insights - : industry insights

Volume 2015, Issue 26
  • ISSN : 1680-7537


The Professional Accountant role has evolved, becoming something far richer and more versatile than ever before. This shift is driven by a number of factors and challenges including technology, competition and increasingly demanding client expectations. Organisations are looking to the Professional Accountant to be a business advisor and to provide an array of services that are flexible, tailored, adaptable and at price points that they can afford. Through innovation, creativity and technology, the Professional Accountant now needs to adapt to ensure that they create more value for their clients and become more competitive in order to thrive.

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