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n South African Journal of Business Management - Performance determinants of large-small business strategic alliances in South Africa

Volume 32, Issue 3
  • ISSN : 2078-5585

Abstract

The literature suggests that the success of strategic alliances between large and small firms is influenced by four broad factors : motivational, cultural and resource capability synergies; shared commitments, goals and roles; participative planning, operationalisation and administration; and regular open communications. This study suggests that even though mismatches and incongruencies may be evident, the alliance formation and endurance are influenced by two other factors : largely similar perceptions by both groups regarding the alliance's performance determinants; and a strong expectation by the large firm group of high future net benefits from aligning with small firms. Performance is, invariably, contingent upon implementing a number of 'pre-emptive' steps during the course of the alliance.

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/content/busman/32/3/EJC22184
2001-01-01
2019-10-14

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