n Communicatio : South African Journal of Communication Theory and Research - Reaffirming the value of the image and its social implications : Shlain and Lacan : visual communication

Volume 31, Issue 1
  • ISSN : 0250-0167


This article focuses on the issue of the reaffirmation of the value of the image from the perspectives of Shlain's startling uncovering of a connection between the historical rise of alphabet literacy and, concomitantly, patriarchy, on the one hand, and the place of images which, at first blush, seems to indicate a negative evaluation - in poststructuralist, Jacques Lacan's psychoanalytical theory of the subject, on the other. Both perspectives give rise to a number of questions, which I shall explore briefly.

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