n Image & Text : a Journal for Design - Soul searching : finding space for the soul in the New Digital Age

Volume 31 Number 1
  • ISSN : 1020-1491


Within the context of the New Digital Age, is there still space to explore the phenomenon of the soul? The soul is often omitted in the philosophical discourse of technology and its impact on being human, owing to the (mis)conceptualisation of the soul as an outdated, western notion that is no longer applicable or significant in contemporary society and global culture. Throughout this article, I counter this argument by showing that an exploration of the soul in a technologicallydriven society remains significant, since it reveals pivotal aspects of being human in contemporary society that could not have been highlighted otherwise. I maintain that the soul deserves consideration within the New Digital Age, since it allows us to think about being human in relation to technology in a unique manner, uncovering promising ideas as well as critical forewarnings. I also show that the soul is a culturally universal notion that enables a global discussion. By exploring visual culture examples (namely her, artworks by Aleksandra Mir and Wit) that represent various perspectives on the soul within a technological society, I contend that visual culture opens up a space for discussion on the soul in the New Digital Age.

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