n The Dairy Mail - Dairy - wholesome and functional - products & lifestyle

Volume 27 Number 2
  • ISSN : 1561-4301


Consumers are increasingly concerned with health, which is reflected in their food and beverage purchases. There is a greater demand among aging consumer groups for products that support immunity and consumers are more focused on considering the nutritional value of products during purchases. Similarly, consumer interest in whole foods and beverages contributing to the healthy growth of toddlers and children has also increased. Parents are becoming more informed about the nutritional needs of children and often aim to purchase what is considered to be the healthy version of regularly consumed products.

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