n South African Pharmaceutical and Cosmetic Review - Bigger and better in Amsterdam - in-cosmetics global

Volume 45 Number 5
  • ISSN : 0257-2028



The 2018 edition of the event attracted 9 392 unique visitors, seven percent more than last year’s show in London, UK, with international attendance increasing by 19 percent to account for 88 percent of all visitors. Representatives from major cosmetics manufacturers such as Unilever, Amka, Estée Lauder, Coty, Union Swiss, L’Oréal, Procter & Gamble and Johnson & Johnson attended the show to identify new ingredients and learn about the trends set to shape their future NPD. The daily re-admittance figures underlined the industry’s commitment to the show. Over the three days, in-cosmetics Global recorded a significant growth in total attendance with 18 207 visitors, up 12 percent from 16 319 in London. in-cosmetics’ first smart event, which enabled visitors to collate exhibitor literature digitally with a single tap of their smart badge, delivered innovation in abundance, with an exhibition that once again housed the world’s leading personal care industry suppliers.

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