oa MFSA Journal of Marketing - Emotional intelligence important for success - : feature

Volume 11, Issue 2
  • ISSN : 1811-9565



Extracted from text ... 38 Journal of Marketing Vol 11 No 2 2005 (c) intelligence Emotional intelligence important success for EQ is an important component of overall success. Organisations should be fostering it, especially amongst their leaders, says Greig Whitton. Your organisation probably invests most of its staff development budget in technical and operational training. If so, such a policy could be a big mistake. Research shows that emotional intelligence (EQ) has an enormous impact on the performance and success of individuals, teams, and organisations. In fact, EQ skills are often more important than operational ability - even ..

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