oa MFSA Journal of Marketing - Mfsa membership gets an injection of new energy : professional development

Volume 11, Issue 2
  • ISSN : 1811-9565



Extracted from text ... Mfsa membership gets an injection of new energy Gillian Tyers is the mfsa's new national membership manager. This is she... In 1994, when the cellular wave came to South Africa, I was fortunate enough to join the industry, and be there with one of South Africa's firsts. I started at Teljoy Cellular in Claim Street, Johannesburg. Teljoy at the time was a household name for television rentals and so they were automatically a trusted name. When they introduced the industry to wireless technology, it was not very difficult because they were already a well-established, trusted brand and ..

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