oa MFSA Journal of Marketing - Bright young things - : feature

Volume 11, Issue 4
  • ISSN : 1811-9565



Extracted from text ... 26 Printed on Sappi Dukuza Plus Gloss 90g/m2. Journal of Marketing Vol 11 No 4 2005 (c) BrightDarryl Accone checks out the future of SA youth media and finds it alive and kicking, and brighter perhaps than the prospects of its readers. youngthingsBy Darryl AcconeG"Gloomy future for SA youth" declared a newspaper poster on Youth Day, 16 June, this year. On a day acknowledging the role played by past youth in South Africa's liberation, it was a sombre reminder to the classes of 2005 that employment and opportunities were in scarce supply.To put it starkly, 60 percent of South ..

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