oa Journal of Marketing - AMP (Association of Marketing Professionals) : a new initiative : update

Volume 2008, Issue 04
  • ISSN : 1811-9565



In January this year the Services Seta (SSETA) called on its members to join a new marketing body to be known as the Association of Marketing Professionals (AMP). This new platform will facilitate interactions, networking, professionalism and empowerment for stakeholders within the marketing industry.

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