oa Journal of Marketing - Righting some wrongs : the cover

Volume 2008, Issue 06
  • ISSN : 1811-9565



In our previous issue we ran an article on media inflation that indicated that community newspapers have experienced a significant drop in growth.

In a press release received from the Newspaper Advertising Bureau (NAB), Gill Randall argues that more community newspapers result in additional and exponential reach of new markets.

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