1887

oa Journal of Marketing - Talking technology : JOM breakfast debate

Volume 2009, Issue 01
  • ISSN : 1811-9565

 

Abstract

Ignore new technology at your peril but remember that the message is still the most important thing in marketing.

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/content/mfsa1/2009/01/EJC74972
2009-01-01
2016-12-10

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