oa Journal of Marketing - Marketing voyeurism : 5 strong voices

Volume 2009, Issue 08
  • ISSN : 1811-9565



The principles of social media as a way of interacting online have long ago been part of our everyday lives. As more and more people log in to Facebook and start re-establishing old connections, we see social media begin to take on and mirror the social structures and patterns that we have always maintained in our "real" social lives.

Loading full text...

Full text loading...


Article metrics loading...


This is a required field
Please enter a valid email address
Approval was a Success
Invalid data
An Error Occurred
Approval was partially successful, following selected items could not be processed due to error