1887

oa Journal of Marketing - The case for another business publication

Volume 2009, Issue 10
  • ISSN : 1811-9565

 

Abstract

Finding time to read and page through the myriad of media available could cause consumers to switch off but if a media platform delivers relevant content, its popularity will increase and it becomes a must read. This is the Case. for the newest entrant into the media milieu.

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/content/mfsa1/2009/11/EJC75179
2009-10-01
2019-10-19

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