oa Journal of Marketing - Youth marketer scales the heights

Volume 2011, Issue 06
  • ISSN : 1811-9565



So, what is climate change? The general definition would be the statistical change in weather patterns over a period of time as a result of the way we manage our environment here on PLANET EARTH. Many young people would be at a loss to define it. Bottom line is that we all (young and old) should prioritise and internalise climate friendly activities.

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