oa Journal of Marketing - Top ten ways to run a green business : SAPPI

Volume 2012, Issue 12
  • ISSN : 1811-9565



Being a responsible green business means being fully aware of your carbon impact, and actively finding and applying ways to reduce it. Bernhard Riegler, Sappi's General Manager Marketing, Paper and Paper Packaging, shares his top ten tips for businesses wanting to tread more lightly on the planet.

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